Forest Data Network

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Challenge

With a new product for the niche forestry market, Forest Data Network needed a way to showcase their regional timber pricing reports while also  gathering important lead information for their new startup. 

Solution

Astuteo added a second call-to-action near the Buy Now button for customers to request an example report. After submitting a name and email address, a download link was emailed to the customer.

  • Craft CMS
  • Plugins
  • E-Commerce
  • Email Marketing

Using the Digital Downloads plugin for Craft CMS, we tokenized the link to the example report in the outgoing email. This allowed us to set a maximum number of downloads and an expiration date on the link. The form was also integrated with Mailchimp, enabling Forest Data Network to build a warm prospect list for future email marketing.